Blog

What is New

Six Marketing Tips for the Healthcare Industry

by Sarah Caldwell Hancock on May 27, 2025

If you work in marketing for a healthcare agency, chances are you’re being asked to do a lot with few resources. Rather than telling you to do more, more, more, we’re here to encourage you to focus your efforts so you can be more effective with your existing resources.
Read More
Almost Productive Podcast: LinkedIn Marketing (Episode 15)

by Addie Justus on May 27, 2025

The missing link in your social strategy might just be LinkedIn. Sometimes dismissed as a job-hunting platform, LinkedIn boasts a highly engaged audience of professionals, and the marketing data shows it. In this episode, Addie breaks down why she’s pro LinkedIn.
Read More
Almost Productive Podcast Coffee Break: Marketing Tactics (Episode 15)

by Shawn Dryden on April 29, 2025

You have many choices when marketing to your audience, from scare tactics to comedy and everything in between. In this Coffee Break episode, the Almost Productive team talks through the pros, cons, risks and rewards of different strategies. Plus, we break down which ones are...
Read More
Almost Productive Podcast: Brainstorming (Episode 14)

by Julie Fiedler on April 9, 2025

Brainstorming sounds simple, but there's an art to a successful session. In this episode, our hosts discuss how to get the best ideas out of a team and ensure a collaborative, fruitful and (dare we hope?) fun meeting. Plus, we kick things off by admitting to our (maybe not-so-)...
Read More
Almost Productive Podcast Coffee Break: Working Remotely (Episode 14)

by Julie Fiedler on March 19, 2025

Would you want to know if your colleagues were going to happy hour without you? Working remotely has its share of pluses and minuses. (Grabbing a drink virtually falls squarely in the second category.) From increased productivity to decreased access to co-workers’ snacks, the...
Read More
Almost Productive Podcast: Web Accessibility (Episode 13)

by Addie Justus on February 26, 2025

Web accessibility ensures that everyone can use or consume online content, no matter their ability status. Making sure your online presence is totally web accessible isn't just the right thing to do, it's legally required. Listen in as the Almost Productive hosts discuss common...
Read More
What Are YouTube Shorts? Making Videos for Your Business

by New Boston on February 24, 2025

Social media platforms are constantly changing. New ways to watch and enjoy videos go beyond entertainment — they can also inform. Our team has heard a lot of questions about YouTube Shorts, and that inspired me to write this blog. I’ll answer common questions (What are YouTube...
Read More
Three Factors Driving Engagement for Social Media’s Top Brands

by New Boston on February 18, 2025

In today’s crowded social media landscape, companies need more than flashy ads or catchy slogans to stand out. Understanding what resonates with a brand's audience is key to building a loyal following and developing meaningful interactions. Social media’s top brands leverage...
Read More
Almost Productive Podcast Coffee Break: 2025 Super Bowl Commercials (Episode 13)

by Addie Justus on February 14, 2025

Just because the Super Bowl is over doesn't mean we're done discussing the commercials! Our team highlights our MVC (Most Valuable Commercial) as well as other favorite comedic, serious and meh commercials from the Big Game.
Read More
Almost Productive Podcast Coffee Break: Local Commercials (Episode 12)

by Shawn Dryden on January 21, 2025

From car dealerships to law firms, the team weighs in on the good, bad and ugly of local commercials. Should you feature your kids in your commercial? Should you double down on humor? Should you play it straight and be sincere? (Spoiler: no, probably not and for sure.) Join us...
Read More