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  Three Factors Driving Engagement for Social Media’s Top Brands

  by Molly Michal on February 18, 2025

  In today’s crowded social media landscape, companies need more than flashy ads or catchy slogans to stand out. Understanding what resonates with a brand's audience is key to building a loyal following and developing meaningful interactions. Social media’s top brands leverage...

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  Three Characteristics of a Super Social Media Presence

  by Molly Michal on August 14, 2023

  Close to five billion people across the globe use social media. Of those users, the average person spends 145 minutes a day scrolling through their news feeds. This presents a great opportunity for businesses to connect with customers and even drive revenue through social media...

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  HirePaths Receives Davey Awards Recognition for Online Video Series

  by Molly Michal on November 29, 2022

  HirePaths, the brainchild of New Boston Creative Group LLC, is an educational campaign used to better align the careers kids are exposed to with jobs Kansas employers need to fill. The intent is to increase interest in high-demand jobs and the various paths young people can use...

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