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  Almost Productive Podcast: Rebranding (Episode 12)

  by Shawn Dryden on November 20, 2024

  Rebranding a business is no joke! From (seemingly) simple website refreshes to logo updates, there’s a lot to consider before, during and after the process. Listen in as our Almost Productive hosts discuss questions to ponder before rebranding, pitfalls to avoid and keys to...

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  Almost Productive Podcast: Video Marketing (Episode 9)

  by Shawn Dryden on May 29, 2024

  If you’ve ever considered using video as a strategy to market your business, you are not alone. Video is one of the best ways to build brand awareness, increase customer engagement and provide informative content. In fact, the average person watches close to an hour of video...

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  Almost Productive Podcast Coffee Break: We Compete in Snake Oil (Episode 5)

  by Shawn Dryden on May 14, 2024

  For this Coffee Break episode, Shawn and the team put informative banter to the side as they duel it out over a fun game of Snake Oil. Who can deliver the best sales pitch to win it all? Listen to find out!

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  Almost Productive Podcast Coffee Break: AI Writes a Song for Us (Episode 3)

  by Shawn Dryden on April 8, 2024

  From concerns about it taking our jobs to appreciation of its ability to help us brainstorm, artificial intelligence, or AI, is a hot topic. On this Coffee Break podcast episode, Shawn and the team use a little help from AI to create a musical ode (with artwork!) to the Almost...

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  Almost Productive Podcast: Building Your Online Presence (Episode 6)

  by Shawn Dryden on March 4, 2024

  For episode 6 of the Almost Productive podcast, host Shawn and the rest of the New Boston gang cover the ins and outs of building an online presence. From creating a website to developing email marketing campaigns, learn what goes into building an existence on the web.

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  Almost Productive Podcast: Marketing Careers (Episode 1)

  by Shawn Dryden on October 31, 2023

  In this inaugural episode, Shawn, Julie, Addie and Ben discuss the pumpkin spice phenomenon, the varying career paths that brought them to New Boston Creative Group and the pros and cons of working at a smaller marketing firm. Listen in as we answer a pressing Would You Rather...

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  How Much Should a Website Cost? Everything.

  by Shawn Dryden on March 6, 2023

  I feel like the question, “How much wood would a woodchuck chuck if a woodchuck could chuck wood?” would be easier to answer than the title of this blog. (Also, did you know a woodchuck is a groundhog!? If nothing else, at least you learned that fact.) The price range for a...

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  5 Websites for Design Inspiration — Plus 6 More, Free!

  by Shawn Dryden on July 18, 2022

  Kids these days have it soooo easy. When I was in college working on my degree in graphic design, we had to use books and magazines — printed on real paper from trees! — to get our inspiration. Nowadays a quick Google search pulls up 393 million results. I admit that number is a...

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  Common Website Accessibility Mistakes and How to Fix Them

  by Shawn Dryden on June 14, 2021

  Accessibility is an important factor in all aspects of life, and websites are no exception. The web has become a fundamental service and making sure everyone can access everything they need online is not only the right thing to do, but legally required. There are federal...

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  Shawn’s 2017 Super Awesome Guide to the Super Bowl Commercials

  by Shawn Dryden on February 7, 2017

  This year I took on the arduous task of watching, not only the entire football portion of the Super Bowl but also every commercial from kickoff to overtime and tediously noting and aggregating my findings into an easy digestible and entertaining list. So forget what you’ve...

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