The KSU Foundation is the fundraising arm of Kansas State University and was established to advance K-State through philanthropy. As part of this mission, the KSU Foundation is developing state-of-the-art office and lab space — and much more — known as the Edge District, near campus and the future National Bio and Agro-Defense Laboratory (NBAF).

Attract and Engage

New Boston has a long-standing relationship with the Foundation’s internal marketing department and has collaborated with them on materials, website projects and more, including the following.

• An employee recruitment campaign to reach potential new hires across the country via Facebook, including video production and targeted paid social media ads.
• A website and brochure to market real estate opportunities for businesses interested in locating in Manhattan to be near the university, NBAF and talented students who could become future employees.
• Website redesign and development for K-Site as its original goals expanded and it made the transition to the Edge District. The project included an overhaul of the theme, content and back-end content management system. The updated website features information to help users learn more about working, living and finding things to do at the Edge District.