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Out of the Blue
by Lisa Sisley on April 27, 2012
So, a few weeks ago I had a voicemail from Gabriel Beltrone, writer for Adweek, the advertising industry weekly. He was working on a feature about agencies outside major metro areas, and as he was surfing around, he found us. It was cool to get to brag on our fine state. So...
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NBCG: Your new BFF
by Susan Religa on March 30, 2012
When we sit across the table from clients — or even potential clients — we ask very personal questions about their business or organization. It’s not because we’re trying to be a nosy neighbor. It’s because you’ve hired us (or you will soon…you know you want to!) to help market...
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Grieving Through Basketball
by Kristin Brighton on March 2, 2012
My dad passed away on November 9, 2011, from throat cancer that spread to his liver. (No, he was not a smoker…ironically, he was a health nut.) Good people sometimes suffer terrible things. He grew to accept that and to help the rest of us accept it, too. But this blog isn’t...
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Visit Greensburg
by Kristin Brighton on February 29, 2012
On our way home from Garden City last week, Lisa and I made a detour so I could see the rebuilt town of Greensburg. I’d read online about these amazing LEED (Leadership in Energy and Environmental Design)-certified buildings that had been built to demonstrate the community’s...
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“As Seen on TV!”
by Lisa Sisley on December 21, 2011
My 7-year-old nephew Nathan is one of the best people I know—smart, funny, kind and loyal. He also knows his own mind when it comes to gift giving. We had our family Christmas this weekend, and I thought he was going to explode as he jumped up and down and watched his mom, my...
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Principal Brighton? My Day at MHS West
by Kristin Brighton on November 23, 2011
What a difference two decades make! Last Thursday, as a member of the Manhattan Chamber of Commerce Board of Directors, I returned to my high school alma mater to participate in the first ever Principal for the Day event. This was a partnership between USD 383 and business...
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A Great-Wolf Approach to Community Marketing
by Kristin Brighton on August 15, 2011
With the kids now running amok until school starts, three of my high school girlfriends and I took our families last week for a three-day vacation get-together at Great Wolf Lodge in Kansas City, Kan. Because I’ve been spending much of my time lately working closely with cities...
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Better Late than Never
by Lisa Sisley on August 2, 2011
Have you ever wondered whether you’ve made a difference in anybody else’s life? I mean, let’s take spouses and kids out of the equation…for good or ill, you’ve made a difference to them. But what about people you work with, your neighbors, the kid who delivers your paper? Would...
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Think Before You Send Out Your Next RFP (or, Why RFPs Are Bad for Business)
by Kristin Brighton on July 18, 2011
As a state-wide creative marketing and communications business, we get approximately 20 requests for proposal (RFPs) a year from local, state, and federal governmental agencies, universities, associations, chambers of commerce, nonprofits and private businesses. For governmental...
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