Blog
Video Production
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New Boston Wins Best of Show for Meadowlark Hills Campaign
by Susan Religa on March 1, 2014
On Feb. 15, we were honored to receive three Gold ADDY awards — including Best of Show for our Meadowlark Hills integrated marketing campaign — and two Silver ADDYs at the American Advertising Federation of Topeka's annual awards dinner. Each year, the AAF holds this competition...
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Behind the Scenes: Meadowlark Hills Video Shoot
by Kristin Brighton on August 16, 2013
Picture the scene: I’m sitting in a darkened bar after a long day of video filming, enjoying an end-of-day chardonnay. My cohorts are telling stories, sipping drinks, gossiping and spilling dirt on one another. There’s lots of laughter; so much, in fact, that I don’t want to go...
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Remember KISS?
by Kristin Brighton on March 29, 2012
No, I’m not referring to Gene Simmons’ theatrical rock band. I was referring to the old adage: Keep It Simple, Stupid. This is a lesson that I’ve learned the hard way over my career. As a big-idea person, I have a tendency to make things too complicated and detailed, so I have...
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