When Manhattan realized its recreational spaces weren't keeping up with residents' needs, the city proposed a .25% sales tax to generate the funds needed for improvements. The revenue would facilitate the addition of two indoor gyms, enhancement of CiCo Park and improvements to outdoor trails. NBCG stepped in with a privately funded election campaign to maximize public awareness and support.
Print Materials and Outdoor Signage
An informational flyer, postcard, billboard and yard signs effectively increased awareness of the issue, as did a series of newspaper advertisements that ran during the last weeks of the campaign.
We're pleased to report the ballot question passed, providing much-needed support for the recreational opportunities that keep the community active and healthy. A big win for the city of Manhattan and everyone who calls it home!